The wellness & home-business glossary
28 terms from whole-food nutrition, supplements, clean beauty, non-toxic home care and direct sales — defined in ordinary language, without the marketing.
Whole-food nutrition
- Whole-food concentrate
- A food reduced in water and bulk while keeping its natural matrix of fibre, cofactors and phytonutrients intact, rather than extracting a single compound from it.
- Nutrient matrix
- The full set of compounds a nutrient naturally arrives with in food. Matrix effects are why a whole food and an isolated nutrient can behave differently in the body.
- Bioavailability
- The proportion of a nutrient that is actually absorbed and usable. A high dose with low bioavailability can deliver less than a modest dose with high bioavailability.
- Adaptogen
- A herb traditionally used to help the body handle physical or mental stress, typically acting gradually over weeks rather than acutely.
- Complete protein
- A protein source supplying all nine essential amino acids in useful proportions. Blends of plant proteins, such as pea and rice, form complete profiles together.
- Leucine threshold
- The roughly 2.5–3 g of leucine in a meal that maximally triggers muscle protein synthesis — the practical reason protein is spread across meals.
- Meal replacement
- A formulated food designed to substitute for a full meal, supplying protein, carbohydrate, fat and micronutrients — distinct from a protein supplement.
- Philosophy of Regeneration
- Sunrider's formulating principle: supply balanced whole-food herbal material daily so the body can renew itself, rather than forcing one pathway with a megadose.
Supplements and performance
- Creatine monohydrate
- The most-studied form of creatine, used to regenerate ATP during short, intense effort. Typical maintenance intake is 3–5 g daily.
- Loading phase
- An optional 5–7 day period of higher creatine intake to saturate muscle stores faster. Skipping it reaches the same saturation in about three to four weeks.
- Progressive overload
- Gradually increasing load, reps or difficulty over time. It is the mechanical signal that causes muscle to grow.
- GLP-1
- A gut hormone released after eating that slows stomach emptying and signals fullness. Protein, fibre and fat all stimulate it naturally.
- Satiety
- How long a meal keeps you from being hungry again, as distinct from how full it makes you feel in the moment.
Clean beauty and non-toxic home
- INCI
- International Nomenclature of Cosmetic Ingredients — the standard naming system used on cosmetic labels, listed in descending order of concentration to 1%.
- Clean beauty
- An unregulated marketing term meaning a brand excludes a self-selected list of ingredients. The exclusion list, not the label, carries the information.
- Comedogenic
- An ingredient with a tendency to block pores. Ratings are indicative rather than absolute and vary between individuals.
- Occlusive
- An ingredient that forms a barrier slowing water loss from skin. Occlusives seal in hydration; they do not add it.
- VOC
- Volatile organic compound — a substance that evaporates at room temperature. Fragranced cleaners are a common household source.
- Disinfectant
- A registered product proven to kill specified organisms within a stated contact time. Distinct from a cleaner, which removes soil physically.
- Concentrate (household)
- A cleaning product sold without its dilution water, mixed at home. Cuts cost per use, shipping weight and plastic.
Home business and direct sales
- Independent Business Owner (IBO)
- A self-employed person licensed to buy a company's products at wholesale and sell them, without being an employee of that company.
- Direct sales
- Selling products to consumers away from a fixed retail location, typically person-to-person or online through a personal storefront.
- Multi-level marketing (MLM)
- A direct-sales structure in which participants can also earn commission on sales made by people they introduce. Legal when income derives from product sales.
- Pyramid scheme
- An illegal structure where income comes primarily from recruitment fees rather than sales of a genuine product to end customers.
- Volume (PV/BV)
- A point value assigned to each product, used instead of currency so a compensation plan works across countries and price changes.
- Retail margin
- The difference between the wholesale price a business owner pays and the retail price a customer pays — realised immediately at the sale.
- Rank qualification
- The monthly volume requirement that determines a business owner's payout tier. Ranks are re-earned each month rather than held permanently.
- Autoship / reorder base
- Customers who repurchase on a regular schedule. The size of this base is the strongest predictor of stable direct-sales income.
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